Website Health Checklist

Use this checklist to quickly assess whether your website is helping or hurting your business.

Most websites fail at their primary job: converting visitors into customers. Discover exactly where yours stands.

Your Score

Click items to track your progress

0 / 42

Your website is costing you business

1.First Impressions & Trust

If your site looks dated or broken, visitors leave before even reading your content.

2.Clarity & Messaging

Within 5 seconds, visitors should understand what you do and why they should care.

3.Conversion & Lead Capture

Getting visitors is one thing. Turning them into leads is what actually matters.

4.AI & Automation

Modern websites work 24/7, even when you don't. AI automation is no longer optional.

5.Speed, SEO & Performance

If people can't find you on Google, your website might as well not exist.

6.Credibility & Social Proof

Trust is everything. Social proof converts skeptics into customers.

7.Maintenance & Scalability

A website is never done. It needs ongoing care and should be built to grow.

Score Guide

35–42 ticksExceptional foundation
25–34 ticksStrong with room for improvement
15–24 ticksSignificant gaps to address
Under 15 ticksYour website is costing you business

Want a Second Opinion?

If you're unsure where to start or want a clearer picture of what's holding your site back, we can review it and give you straight answers — no jargon, no pressure.